If a time travel machine ever exists in my lifetime I would very much like to go back to 1984 and tell Nancy Reagan who’s selling pot in the 21st century. Just say no? How can I when Martha Stewart is selling discounted purple kush on Black Friday. What a great time to be alive.
We all know who the obvious players would be once legalization became a reality. Here’s a list of celebs who obviously sell dope:
- Snoop Dogg
- Willie Nelson
- Seth Rogan
- Martha Stewart
- Tommy Chong
But there are more celebrities out there pushing grass that might surprise you.
For those of you who hate sports Joe Montana is a legendary NFL quarterback who played most of his career with the San Francisco 49ers. Montana won four Super Bowls and was the first player to be name Super Bowl MVP three times.
An impressive sports ball resume to be sure but is he really in the dope game? Sort of. You see Joe Montana is not directly involved in the production, marketing and selling of marijuana products. He’s an investor.
In January 2019 Joe Montana was part of a group that invested 75 million dollars into Caliva, one of California’s biggest cannabis companies. Now some might think this is just a smart investment and Joe’s just being a smart business man. That’s probably true but in 2017 he also invested in Herb a cannabis media company. So it’s pretty apparent he’s got a strong interest in the industry. According to Montana:
“As an investor and supporter, it is my opinion that Caliva’s strong management team will successfully develop and bring to market quality health and wellness products that can provide relief to many people and can make a serious impact on opioid use or addiction,” from TechCrunch 2019
Joe Montana has been famously quiet about his own cannabis experiences and you know what? Who cares? If Joe enjoys the whacky tobaccy or just wants to capitalize on a growing industry that won’t change our opinion of an immortal football great.
When not high on Ambien and posting racist tweets what do you think Roseanne Barr is up to these days? I can almost hear your thoughts as you read the previous sentence and I agree. I don’t care either. But before everyone’s favourite 90s sitcom star was about to relaunch her career (before it hit a brick wall in 2018) Roseanne was set to open a dispensary in Orange County called, Roseanne’s Joint. Get it?
Roseanne’s joint was set to be a legal dispensary that would sell cannabis and her own line of products. It was announced back in 2016 way before she walked into a mud pile of controversy in 2018.
In 2017 however another dispensary called Bud and Bloom started operations at that very location and it has zero affiliation with Roseanne. So what happened to Roseanne’s store? When asked on twitter for an update on the dispensary Roseanne simply responded:
“It didn’t work out for me and the investor.”
While it’s a shame we won’t ever get to see Roseanne’s storefront it’s probably for the best. She doesn’t exactly have a record for marketing drugs. Just ask the good people who manufacture Ambien.
For more information on what happened between Roseanne and the dispensary in the OC check out the story here at the OC Weekly.
Sir Patrick Stewart
Veteran stage and screen actor Sir Patrick Stewart is not only a hero to every geek in your life but now he’s a hero to all the stoners in your life too. A few years ago Sir Patrick revealed that he is a daily cannabis user to treat his arthritis and has been outspoken about the tight restrictions and red tape regarding medical marijuana in the U.K.
Now the former Star Trek captain is putting his money where his mouth is and has become a cannabis industry investor. In 2018 Snoop Dogg’s venture company Casa Verde Capital along with Sir Patrick Stewart invested millions of dollars into Oxford Cannabinoids Technology.
Along with being a patron Sir Patrick will also sit on the board of OCT. The aim of OCT is to do research into the medical benefits of CBD. As mentioned in our CBD article there is still a lot we don’t know about CBD. Having a couple of celebs dish out some dough to make that research possible can only be a positive.
As Sir Patrick puts it:
“I am proud to become a patron of OCT. It’s wonderful that OCT have got together the funding that means that Britain will lead the way in what is, in my view, one of the world’s most exciting fields of medical research. The possibilities seem to me to be virtually limitless.”
As of July 2019 Etheridge Farms has the distinction of being issued the first recreational cannabis license in Santa Cruz County in California. Melissa Etheridge owner of Etheridge Farms (obviously) sells everything from vape pens, ointments, flowers and is looking into high end products infused with cannabis.
What she means by high end products I’m not really sure. A Corvette that runs on CBD oil? Who knows.
The market niche that Etheridge wants to cater to is middle-aged women. Middle aged women who might be new to cannabis now that it’s legal in California.
“Snoop Dogg’s got it, you know, B-Real — all those great people are doing a great job in whom they’re marketing to, but I’ve got a keen direction toward middle aged women who are discovering, ‘Hey, I don’t want to take an Ambien every night. I don’t want to have to drink wine every night to relax, because I know those things aren’t good for my body.’”
There’s that Ambien again. Here’s hoping Melissa’s products take off and makes Twitter a better place.
Before your grandparents were binge watching crime shows such as CSI : (Inset Major US city) NCIS and Bosch there was Law & Order. A one hour episodic crime drama about the police that catch the criminals and the prosecutors that put them away. No longer satisfied with writing fictional crime stories it seems Mr. Wolf gots his mind on his money and his money on his mind.
I’m speaking in jest of course. Dick Wolf has joined a list of people who made it big in the entertainment industry and have used some of their wealth to invest in a growing industry. According to the New York Post Dick Wolf has invested 1.5 million dollars into a company called, Digipath.
Digipath is a Las Vegas based company that specializes in lab research and education for marijuana use. It sounds very similar to the company that Sir Patrick Stewart invested in. While Dick Wolf, Sir Patrick Stewart and Joe Montana are not directly selling marijuana they are investing in an industry where the sales of the product will greatly impact their returns.
Being aware of these celebrity investments is a great way to view the industry as an investment option. Any newbie investor will have to do (should do) a lot of leg work and research before they pull the trigger on investing in any stocks. You’re not going to hear a lot about Joe Wall St. investing in some tech company unless you are actively researching that specific industry. All of a sudden this controversial substance is legal and publicly traded. Now you can see how these rich celebrities are investing. Currently in the news you’ll hear a lot about pot stocks not taking off but just look at who’s investing right now. The window to buy cheap stocks is still open and celebs that aren’t weed connoisseurs are buying them up. It is something to consider if you are still looking at the cannabis industry as an investment option.